Customer Displays

The screen your
customer sees.

From the classic 2×20 to full-color screens that show the sale, the deal and your rewards club. Pick the one that fits your counter.

Customer Displays
From $119 Buy
The P97 customer display on its pole, showing the sale on the left and the Rewards Club sign-up on the right.
Three displays

Three displays. One for every counter.

Every sale has two sides of the counter. The customer display is theirs: it shows the sale as it rings, and on the color P series it shows the deal, the member price and the rewards club too. Pick the classic 2×20 VFD, or step up to a full-color P97 or P116 that turns the counter into your best advertising.

  • 2×20 VFD
    The classic: item, price and total in two bright lines. Dual pricing shown before they pay.
  • P97 · 9.7" color
    The sale line by line, the member price, a sign-up QR for your rewards club and a thank-you, on a pole at the counter. USB.
  • P116 · 11.6" color
    Everything the P97 does on a bigger screen, for a counter that wants the screen to sell. USB.
  • One system behind it
    The P series runs off the register and the Cloud Back Office: your promotions, your loyalty, your screen designs.
The P97 between sales, inviting customers to join the store's Rewards Club with a sign-up QR code.
P97 · 9.7-inch · USB · $189

The sale, the deal and the rewards club, in color.

The P97 is a 9.7-inch color customer display on a pole, driven by the register itself. While the sale rings, the customer watches it build line by line with their member price; between sales it runs your promotions and invites them to join your rewards club with a QR code they scan right there. When they pay, it thanks them. One USB connection to the register.

  • The sale as it rings
    Every item, price and the running total, line by line, so there are no surprises at the end.
  • The deal, on the item
    Member prices and promotions show on the item being rung, at the moment it matters.
  • Join right there
    Your rewards club and a sign-up QR on screen, so customers join while they wait.
  • Your promos between sales
    Idle time becomes advertising: your deals and brand spots, designed in the Cloud.
  • A thank-you that closes
    The total and a thank-you when they pay.
  • USB
    One cable to the register. On a pole that puts it at the customer's eye level.
The P97, through a sale

From the first item to the thank-you.

P97 showing the sale line by line with the total
The sale
Every item and the running total as it rings.
P97 showing the sale beside the Rewards Club sign-up
Sale + rewards
The sale on one half, your rewards club on the other.
P97 showing the Rewards Club with a sign-up QR code
Join right there
Between sales, an invitation to join with a scan.
P97 showing a thank-you and the total
Thank you
The total and a thank-you when they pay.
The back of the P97
Clean from behind
A tidy back with the mount and ports out of the customer's view.
The back of the P97 on its pole
Built to stand
A steady pole and base, one USB cable to the register.
The P116 customer display on its pole, showing the sale on the left and the Rewards Club sign-up on the right.
P116 · 11.6-inch · USB · $199

Everything the P97 does, bigger.

The P116 brings the same customer screen to 11.6 inches: the sale line by line, member prices, the rewards club and your promotions, big enough to read from across the counter. Same register, same Cloud Back Office, same screen designs, one USB connection.

  • A bigger screen
    11.6 inches of color for counters where the screen should sell.
  • The same engine
    The same sale view, member prices, rewards sign-up and promotions as the P97.
  • USB
    One cable to the register.
The P116, through a sale

The same sale, on a bigger screen.

P116 showing the sale line by line with the total
The sale
Every item and the running total, readable across the counter.
P116 showing the sale beside the Rewards Club sign-up
Sale + rewards
The sale on one side, your rewards club on the other.
P116 showing the Rewards Club with a sign-up QR code
Join right there
Between sales, a big sign-up QR they can scan from the line.
P116 showing a thank-you and the total
Thank you
The total and a thank-you when they pay.
The back of the P116
Clean from behind
A tidy back with the mount and ports out of the customer's view.
The back of the P116 on its pole
Built to stand
A wide, steady base and one USB cable to the register.
2×20 VFD · $119

The classic 2×20 pole display. Item, price, total.

The 2×20 VFD is the customer display the retail world standardized on: two bright lines, readable from any angle under any lighting. It shows the customer exactly what they need, the item, the price and the total, and when dual pricing is on, both the cash and the card price before they pay. Simple, proven, and the lowest-cost way to put the sale in front of the customer.

The 2×20 VFD pole display showing cash and card totals.
  • Bright and readable
    Vacuum fluorescent: high contrast, wide angle, readable under any retail lighting.
  • The retail standard
    Two lines of twenty characters: the item, the price and the running total.
  • Dual pricing, out front
    With dual pricing on, cash and card prices show side by side before the customer decides how to pay.
  • The simple choice
    No content to manage. Plug it in and it shows the sale.
Compare

Which display fits your counter?

2×20 VFD
Screen2 lines × 20 characters, vacuum fluorescent
ShowsItem, price, running total; cash and card prices with dual pricing
ContentAutomatic. Nothing to manage.
MountPole
Price$119
P97
Screen9.7-inch color
ShowsThe sale line by line, member prices, rewards sign-up QR, thank-you, your promotions between sales
ContentDriven by the register; promotions and screen designs from the Cloud Back Office
MountPole
ConnectionUSB
Price$189
P116
Screen11.6-inch color
ShowsEverything the P97 shows, on a bigger screen
ContentDriven by the register; promotions and screen designs from the Cloud Back Office
MountPole
ConnectionUSB
Price$199

Put the sale in front
of your customer.

Every display works with the same register and the same Cloud Back Office.

Shop hardware See the POS Workstation

Or call us — (518) 633-4111. Cristal answers.